Online Business

To make money online, you generally need 3 things:

  1. A website (don’t worry, they’re not that hard to make)
  2. An audience
  3. Something to sell

There will always be exceptions to this rule, like the YouTube celebrities who don’t have their own site, but most of the successful entrepreneurs online (myself included) have figured out those 3 things.

An online business is a great asset; you can work from anywhere and serve people worldwide. Depending on how you have it set up, you can even earn money while you sleep. Ahh that elusive “passive income!”

The location-independent business models you’ll find here include blogging, podcasting, self-publishing, teaching online courses, and more.

If you’re not sure where to start, let me recommend this “Greatest Hits” collection:

235: Selling Digital Products to Business or Government Clients: An Online Business Success Story with a Twist

Ryan Dowd runs as one of many side hustles, and he’s turned this side hustle into a successful business selling courses to government entities.

It’s something a little different from the business-to-consumer model we usually see with online course sales and comes with some advantages over the B2C market.

227: Don’t Call it Gambling: How a Professional Card Counter Beat the Odds in Online Business

Don’t you just love a good outsmarting the casino story? Bring me an Ocean’s Eleven, bring me a Bringing Down the House — I’m all about it.

Colin Jones is a professional card counter whose blackjack teams won almost $4 million, and he earned over $500k himself.

Now a father of 6, Colin’s playing days are mostly over, but he’s turned his unique skill into a profitable online business at

224: $5k a Month as a Self-Published Author – in Fiction!

Derek Murphy is a world traveler, book cover design extraordinaire, and the author of a dozen different books, mainly in the young adult fantasy genre.

A lot of the content and interviews on the Side Hustle Show has been related to non-fiction books, usually solving a specific problem or containing useful and practical ideas. Fiction is a bit of a different animal, and something Derek covers in detail over on his site at

223: How to Turn Your Hobby into an Online Business

Jacques is a former full-time engineer who turned his passion for playing piano from a side hustle into a full-time business towards the end of 2015.

After several failed ventures, each of which has played a part in getting him to where he is now, Jacques is crushing it with his YouTube videos, ebook sales, and online course. In this episode, you’ll hear how he came up with the idea, how he got his first sales, and the 3 changes that really took his business to the next level.

The Easy Way to Get 24.3% More Traffic Using Google Search Console

Last summer when I interviewed Neil Patel, one of the traffic hacks he recommended during the podcast was to make strategic updates to your existing content based on data from Google Search Console.

Several months later, I finally decided to give it a shot.

In this post, I’ll show you how it works, how you can do the same for your website, and my results so you can judge if it’s worth your time.

220: SEO for Bloggers: How to Get More Free Traffic to Your Website

Joseph Hogue is a Marine Corps veteran, a former investment analyst, an author, a blogger, a freelancer, and an all-around super smart dude.

Joseph runs a number of blogs, and through smart keyword research, great content, and some techniques he uses to attract lots of high authority backlinks, Joseph has seen his traffic, and more importantly his revenue increase quickly in the last two years.

He’s here to school me on SEO and how to get more free traffic from Google.