335: The 6-Figure Pivot: How Shifting Your Customer Can Dramatically Shift Your Results


Side Hustle Nation is dedicated to improving your personal profitability. To do this, we often partner with companies that share that mission. If you sign up or make a purchase through one of our partners’ links, we may receive compensation—at no extra cost to you. Learn more.

Chris Ritter 300

He’d just gained 3000 subscribers and made $8000 in a matter of days, but Chris Ritter’s first virtual summit didn’t deliver the result was looking for.

As a personal trainer for swimmers, he was looking for more clients to coach online.

Not a single one signed up.

Still, the summit was a serious turning point in his business–one that turned into a 6-figure side project in its first year. He started serving an entirely different set of customers, and went from working one-on-one to one-to-many.

His multi-year journey includes in-person personal training, seeking online clients, writing blog posts, selling an e-book, hosting a hit virtual summit, and more.

Listen in because you’ll pick up some tactics and ideas you can apply to your own side hustle as this is one that’s ripe for replication across different niches.

It’s a story about leveling up your reach and impact and income, and evidence that opportunities start to appear once you’re in motion.

swimming turn

Free Bonus: Download Chris’ Top Tips From This Episode

Download the Free PDF "Highlight Reel" from this Episode

With all of my guest's top tips and resources included.

Enter your email to access it now:

You'll also receive my best side hustle tips and weekly-ish newsletter. Opt-out anytime.

 

Want More Side Hustle Show?

Subscribe to The Side Hustle Show on iTunes!

Subscribe to The Side Hustle Show on Android!

Subscribe to The Side Hustle Show via RSS!

Or use the player app above to listen right in your browser.

Sponsors

freshbooks-logo

  • Blinkist – Start your free trial or get 3 months off an annual plan and get instant access to 3000+ bestselling book summaries.

Learn:

  • How Chris landed his first online training client.
  • The business ideas he tried (and failed with) before finding success.
  • How he organized and promoted the first annual virtual Global Swimming Summit.
  • The tools he used to build his membership area and maintain his email list.
  • How he structures his show so he’s never short on content ideas.
  • What’s next for Chris and his podcast.
  • Chris’ #1 tip for Side Hustle Nation.

Links / Next Steps

Download the Free PDF "Highlight Reel" from this Episode

With all of my guest's top tips and resources included.

Enter your email to access it now:

You'll also receive my best side hustle tips and weekly-ish newsletter. Opt-out anytime.

Like That? There's More!

Join the 100,000 Who Get My Best Stuff via Email

I'll also send you my free guide: The 5 Fastest Ways to Make More Money.

Nick Loper

About the Author

Nick Loper is a side hustle expert who loves helping people earn more money and start businesses they care about. He hosts the award-winning Side Hustle Show, where he's interviewed over 500 successful entrepreneurs, and is the bestselling author of Buy Buttons, The Side Hustle, and $1,000 100 Ways.

His work has been featured in The New York Times, Entrepreneur, Forbes, TIME, Newsweek, Business Insider, MSN, Yahoo Finance, The Los Angeles Times, The San Francisco Chronicle, The Financial Times, Bankrate, Hubspot, Ahrefs, Shopify, Investopedia, VICE, Vox, Mashable, ChooseFI, Bigger Pockets, The Penny Hoarder, GoBankingRates, and more.

Leave a Comment

Usually Hustling, Occasionally Social

1percentfortheplanet
plutus winner

The Company
About
Contact
Books
Advertise
Media

4580 Klahanie Dr SE #155
Sammamish, WA 98029
925-365-6671

The Fine Print
Terms of Use
Privacy
How We Make Money
CCPA
Do Not Sell My Personal Information
As an Amazon Associate, we earn from qualifying purchases.