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This week I’m chatting with John Corcoran from SmartBusinessRevolution.com. John is well-known in online business circles for being “the connections guy,” but I was more curious in how he’s built his own online business than networking tips.
Today he sells his own premium course on Connecting with Influencers, plus earns money as an affiliate for other high-dollar, high-value online products.
In January, he earned $30,000 in one month, primarily as an affiliate for Ramit Sethi’s Zero to Launch course. Since John had gone through the course himself, and was seeing success with its methods, he was the perfect spokesperson for it.
In this call we get into building and selling a course of your own, the best ways to get it done, and maybe a little bit about building the partnerships to make a powerful impact.
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Learn:
- How he leveraged guest posting on big sites to build his email list and influence.
- John’s never-before-revealed first product.
- How John “soft-launched” his course to a small email list as a live training.
- How he surveyed his audiences and made adjustments and changes based on the feedback.
- How one webinar resulted in $1000 in pre-sale revenue.
- The technical goodies: the hardware and software John used to make and sell the course.
- Why he’s put so much energy into side hustling despite a high-paid career in an affluent area.
- Why he chose to sell the course “direct” rather than through a third-party platform like Udemy.
- Why he thinks he’s seen five-figure success as an affiliate, and the bonuses he includes to incentive sales.
- Starting over, what he’d do differently <– this was a very interesting one.
- John’s #1 tip for Side Hustle Nation.
Links:
- SmartBusinessRevolution.com
- John on Art of Manliness
- John on Smart Passive Income
- John on The Huffington Post
- Antonio Centeno – RealMenRealStyle.com
- Charlie Gilkey – ProductiveFlourishing.com
- Ramit Sethi – IWillTeachYouToBeRich.com
- Fizzle | The Fizzle guys on SPI
- OptimizePress
- Chatroll
- Chatwing
- LeadPages
- Clickbank
- Contactually (no longer active)
What do you think? Could you follow John’s lead of building an audience by writing for big sites, and then building a premium course around a topic you’re an expert in?
Download the Free PDF "Highlight Reel" from this Episode
With all of my guest's top tips and resources included.
Enter your email to access it now:
Success! You just unlocked the highlight reel from this episode ... AND over 200 other subscriber-only bonuses. Check your email for details :)
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I can personally attest to John’s relationship and “connecting” skills. He’s introduced my wife and I to numerous people that have had a serious impact on our bottom line. He certainly practices what he preaches. Great interview!
Thanks Donnie!
Woulda, coulda, shoulda…
At NMX a couple years ago, I sat across from John at Pat’s buffet meetup and chatted with Antonio for about 15 minutes before Pat’s presentation. Both really nice guys. No surprise of their success since.
Guess I’ll get up for work tomorrow.
Oh wow — small world! I think you’re well on your way though and the comparison trap is a dangerous game. Speaking of NMX, are you going this year?
Not going to NMX. The ROI for me is not there knowing that I would just go to the sessions and barely talk to anyone. That money would be better invested in my site.
Comparison trap does suck. I don’t do it at a monetary level, just total output. We all have the same 24 hours and knowing I usually spend my non full time working hours doing non optimal things is frustrating.
Though these past few days I’ve been more productive than usual. Perhaps a little Side Hustle Subconscious is tipping the scales.
Excellent listen – thanks for the great questions and to Jon for answering them in-depth. Loved the discussion on list building and course-creation.
Thanks Jurgen — glad you like it!
This was great to listen to on my way to work! I wish I could get more info on building a list as that is my struggle right now but this was great content. I will definitely be tuning in more.
Thanks Rachel. I’ll work on some more list-building content :)
In the meantime, this free email course from AppSumo is really well-done: https://email1k.com/
Guy has the same name as me and has very similar passions. Too cool!