Perrin Carrell is a senior contributing editor at AuthorityHacker and well-known within the internet marketing community for building niche/authority sites.
He has built several successful sites from scratch, including one recent project that went from a valuation of $0 to $200,000 in just under 20 months.
Perrin started learning about internet marketing and SEO while working a day job at a global communications consulting firm. Desperate to escape the day job and turn his side hustle into a full-time business he started building sites and learning from his failures along the way.
He now has the blueprint nailed for building profitable sites with several different income streams.
From planning the site structure, ordering content, carrying out keyword research, to link-building, Perrin shares exactly how he builds his sites in this episode.
Related: If you’re looking for an affiliate offer or offers to promote, here’s a giant list of the best affiliate programs in a variety of niches.
Free Bonus: Download Perrin’s Tips For Starting an Authority Site and Getting Started with Affiliate Marketing
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Learn:
- Perrin’s 3 primary niche-selection factors.
- How to research a niche to gauge how profitable it can be.
- The tools he uses to see how much traffic other sites are getting.
- The pros and cons of building narrow niche sites and boarder authority sites.
- The keyword research techniques Perrin uses to find low competition, profitable keywords.
- How to plan the structure of a site.
- The SEO benefits to creating “silos.”
- How to create “linkable assets” for your site.
- How he used his “Guest-o-graphic” outreach to attract thousands of social shares and hundreds of links.
- The “revenue stack” most new site builders follow.
- Perrin’s #1 tip for Side Hustle Nation.
Links:
- Authority Hacker
- HerePup
- Amazon Affiliate Program
- The Points Guy
- Nerd Wallet
- SimilarWeb
- ahrefs
- Jon Dykstra on The Side Hustle Show
- Word Agents
- RankXL
- TextBroker
- HireWriters.com
- iWriter
- Guest-o-Graphic article on Backlinko
- Foods Dogs Can Eat (Infographic)
- Media.net
- Google Adsense
- Matt Giovanisci on The Side Hustle Show
- Joseph Hogue on The Side Hustle Show
- Google Suite
- SideHustleWebsite.com – My free course on how to start a site of your own.
Download the Free PDF "Highlight Reel" from this Episode
With all of my guest's top tips and resources included.
Enter your email to access it now:
Success! You just unlocked the highlight reel from this episode ... AND over 200 other subscriber-only bonuses. Check your email for details :)
(If it doesn't show up in 5-10 minutes, check spam/promotions.)
You'll also receive my best side hustle tips and weekly-ish newsletter. Opt-out anytime.
Hello, just read the download, the summary refers to an Excel based guide for content silos, keywords and related. Is this a resource that you can share? Many thanks!
Hey Ryan,
Thanks for stopping by. My understanding was this was just an internal planning document that Perrin created, perhaps with a category in each column and content ideas for each underneath.
Hi Nick,
Thanks for the podcast Nick and Perrin. I enjoyed hearing the ideas. Very valuable information.
Awesome stuff!
Makes me want to go start another blog for Amazon affiliates.
Hello. I thought this was a great episode. I have a local dog business and trying to transition my dog knowledge into an online business. I looked at the website and it definitely has good information. It gives me hope I can figure out how to do something similar. Thank you.
This is the first time I’ve heard Perrin… I’m familiar with the Authority Hacker team and have read his stuff, but it was great to hear him explain his thoughts. Loved the parts about keyword research/keyword difficulty, etc… And, going deep into the silos, keeping it focused on being useful for the users. Super helpful content!
“Because building assets is fun!” :D #LoveThat