273: High-Touch Affiliate Marketing: How to Get Paid to Play Matchmaker in Your Niche

This post may contain affiliate links. Please read my disclosure for more info.

Note: Click here to download John’s top tips for getting paid to play matchmaker from this episode.

Being in the position to turn away work as a freelancer or consultant is an enviable place to be, but being in the position to turn away that work AND get paid for it?

Even better!

John Doherty had spent years working in the digital marketing space, both as an employee and a freelancer.

As his SEO consulting business crew, he reached the capacity of how much he wanted to work, and started essentially selling leads to friends and colleagues he trusted.

That little side side hustle is now John’s full-time focus, and today GetCredo.com is generating $500-600k worth of deals for its partner digital marketing agencies.

As the connector and facilitator of those deals, John takes a commission. It’s affiliate marketing, just with a bit of a twist from the kind we’ve covered before.

“I purposely set out to build a brand that is outside of just me,” John said. “I’m really trying to make this a high-touch service to really help businesses connect with the right agencies for their needs.”

Tune in to hear how John earned his first finder’s fee, how he’s built up both sides of the Credo marketplace, and how he’s priced his service in this high-touch affiliate marketing model.

Related: John’s model is perfect to generate a passive income arm for your freelance or consulting business. Here are a bunch of affiliate programs that pay recurring commissions.

Download the Free PDF Highlight Reel:

Click here to download John’s top tips for getting paid to play matchmaker from this episode.

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Learn:

  • Why John decided to start Credo.
  • How he started charging commission fees for referring clients to friends in the industry.
  • How he balanced the critical mass of clients and agencies as he grew his business.
  • What the different revenue streams are for his business.
  • What’s driving traffic to Credo and how John pulls organic traffic in a super-competitive niche.
  • John’s #1 tip for Side Hustle Nation.

Links:

Download the Free PDF Highlight Reel:

Click here to download John’s top tips for getting paid to play matchmaker from this episode.

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1 thought on “273: High-Touch Affiliate Marketing: How to Get Paid to Play Matchmaker in Your Niche

  1. Good morning Nick,

    I’m inspired greatly by your side hustle blog. I support you and love what you’re about. Just have one quick question if I may ask. I’d love to share your voice shows with my audience as I’m pressing the case for people to take side hustling seriously by working form home with affiliate marketing and blogging. Do you feel or think you can make your voice shows embeddable for others to use if that’s ok with you? :-)

    Thanks kindly

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