244: Merch by Amazon Marketing: How to Drive Traffic and Sales to Your T-Shirt Designs

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Note: Click here to download Chris’ top Merch by Amazon marketing tips from this episode.

Chris Green is one of the foremost advocates for the side hustle lifestyle. He has 10+ years’ experience as an Amazon seller, author, software provider to others involved in the Amazon ecosystem, and most recently as a t-shirt designer selling shirts on the Merch by Amazon platform.

Chris calls Merch by Amazon “the best side hustle out there right now.” With no upfront capital, no shipping or returns, no customer service, and no risk, it’s certainly one of the easiest side hustles to get started with.

If you’re just getting started with Merch, Elaine Heney (who made $50k selling shirts last year) shared how to sign up and get your first t-shirts for sale on the Merch platform back on episode 216.

Chris picks up where Elaine left off and goes into detail sharing some of his best tips for optimizing your listing, where he finds ideas for t-shirt designs and a few of the methods he uses to market his shirts.

Tune in to hear some the unique and interesting ways Chris comes up with t-shirt designs ideas, as well as how he markets them through paid ads and organic outreach.

You can find out more at merch.life, and pick up a free copy of Chris’ book Merch Resources (just pay shipping).

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Click here to download Chris’ top Merch by Amazon Marketing tips from this episode.

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  • How to optimize your listing on Amazon for increased visibility and sales.
  • The tools Chris uses to search other Merch listings for keywords.
  • How to use Amazon Marketing Services (AMS) ads to drive traffic to your listings.
  • A hack Chris uses to create Amazon landing pages showing only his products.
  • How to make local partnerships to sell shirts and level up your account.
  • How to use Facebook Groups and Facebook ads to sell shirts.
  • What other t-shirt platforms offer that Amazon does not.
  • How to find relevant and new ideas for t-shirt designs.
  • Chris’ #1 tips for Side Hustle Nation.


Download the Free PDF Highlight Reel:

Click here to download Chris’ top Merch by Amazon Marketing tips from this episode.

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9 thoughts on “244: Merch by Amazon Marketing: How to Drive Traffic and Sales to Your T-Shirt Designs”

  1. What I wasn’t clear on with the AMS ads was, if I already have used AMS for Kindle books, do I need to do anything additional to use it for Merch? Thanks

  2. AMS has a login for Kindle but it only allows you to promote your Kindle books. To promote anything else (like CreateSpace books or Merch shirts), you need a differnt AMS account by signing up through VendorExpress. Sounds like a lot of steps, but it is easy.

  3. Thanks for another great episode, Nick! I applied for Merch by Amazon many months ago and am still on the waiting list. I’m a graphic designer with several shirt ideas, and I’ve tried Teespring and other platforms. I’d love to try Merch by Amazon but can’t seem to find any way to get in quicker. Do you or Chris know if there’s any possible way to get an application through faster? If Amazon has some hoops to jump through, I’d likely do it! Thanks!

  4. Above it says learn how to create Amazon landing pages, but in listening to this episode, Chris only talks about landing pages in general. How does one actually create them? Would really like to know how to do this!


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