Last quarter I wrote about feeling more stressed, anxious, and tired, and wondering if that was just the price of parenthood.
With our little hustler growing every day, things are definitely getting better. I think we’ve already blocked from memory how horrible the first 6 weeks were!
This quarter he started daycare 3-4 days a week, which has helped block off longer hours of hustle time and rebuild a bit of a routine.
Over the last few months, I’ve systematically deleted more than half of my site… and my traffic went up?!?
And I’ll be the first to admit, this sounded like completely nuts. Why would you delete perfectly good content? Each page is an extra chance — however remote — for someone to discover you, right?
For the past year, I’ve been doing these quarterly progress reports.
Business-wise, the Side Hustle Nation audience has grown, but other projects have taken a back-seat.
I feel like I’ve been in “maintenance mode” for most of the year.
And while happiness is hard to measure, I have to admit it’s gone down since last year. To be sure, there are moments of elation but on average, I’m feeling more stressed, anxious, and tired. Is this the price of parenthood?
Your tax return will show you your total income, your adjusted gross income, and your taxable income, but those numbers don’t show the most important figure of all.
Your “taxable income” is meaningless.
So what’s the most important number the IRS doesn’t care about but you should?
Your net profit.
One of the best ways to figure out how to better serve your customers or your audience is to, well, ask them.
So I set out to create my (annual?) member survey and see if I could get some insights into where readers and listeners are at in their side hustle journey, what types of businesses you’re working on, and what your biggest challenges are.
I also wanted to find out about how you were interacting with the Side Hustle Nation content; the blog, podcast, and email newsletter.
Last month I received an email from a reader I didn’t really know how to respond to. It was about growing up in poverty and what he could do to lift himself out of a bad situation.
I think an important thing to remember is that every expert was once a beginner, every champion was once a rookie, and that with a few exceptions, most successful/wealthy individuals weren’t born that way.
They all took incremental actions over time to build their knowledge, skills, network — and eventually their net worth.
But I was curious what advice the Side Hustle Nation community had for this reader, and wow, did they come through big time.
On December 7th, 2015, I started posting answers on Quora.com every day.
By the beginning of March — less than 3 months later — my answers had been viewed more than 500,000 times. This has more than doubled traffic to my blog, 10x’d my email sign-ups, and resulted in an increase in book sales.
This post explores my tactics for using Quora to re-purpose old content, accelerate your authority, and rapidly build an audience.
In January I published a post called The 134 Best Udemy Courses for Entrepreneurs, Freelancers, and Side Hustlers.
The post was a pretty blatant affiliate play, and I made a point to admit that at the very top. Still, it performed very well, earning $7620 in January.
After the first couple days, I realized I was on to something and it only made sense to try and drive more traffic to the page, even if it meant paying for it. So that gave birth to my first real experiment with Facebook ads.
From September 20th to November 20th, Side Hustle Nation generated 479 visits from Pinterest.
The next 2 months, from November 21st to January 21st, Side Hustle Nation generated 11,733 visits from Pinterest.
Why the sudden 25x increase?
It was anything but an accident.
When most of us think of a side hustle, we think of e-commerce, copywriting or other single-serving offerings.
These projects can be great, but the reality is they can also be highly unpredictable. Sales can dry up and writing gigs can disappear.
For those who want a sustainable side hustle with dependable recurring revenue, there’s a new model making noise: subscription commerce built around monthly boxes.
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