The Pinterest Traffic Experiment: I’m Up 2350% In 60 Days

From September 20th to November 20th, Side Hustle Nation generated 479 visits from Pinterest.

The next 2 months, from November 21st to January 21st, Side Hustle Nation generated 11,733 visits from Pinterest.

Why the sudden 25x increase?

It was anything but an accident.

156: How to Stand Out With Words: Copywriting Tips for Side Hustlers

When it comes to your side hustle, the words you use matter.

In so many businesses, our first impressions with customers often come from a website, an email, or a product description.

Are you sending the right message? Is it unique and powerful enough to stand out from the crowd?

155: How to Drive Viral Traffic From Reddit

My guest this week, Brian Swichkow, is a viral marketing pro, having achieved outsize results on several different projects.

Having one viral hit could be considered a lucky fluke, but to be able to do it again and again, and you start to recognize a repeatable, learnable pattern.

That’s what listeners can look forward to in this episode; how you can apply Brian’s tactics to your own side hustle to get more visitors, leads, and customers.

Find an Expensive Problem and Get Paid to Solve It: Your First $5k Consulting Business

Jonathan Stark says the key to side hustle success — for consultants, at least — lies in finding an expensive problem, and solving it.

Jonathan’s a pro at finding these expensive problems, having run a successful online consulting business for several years, focusing on mobile-ready web development.

At the recommendation of two-time Side Hustle Show guest, Kai Davis, he dropped by to share some of his insight on how to get a side hustle consulting business off the ground.

The Ultimate Side Hustle: Starting a Subscription Business

When most of us think of a side hustle, we think of e-commerce, copywriting or other single-serving offerings.

These projects can be great, but the reality is they can also be highly unpredictable. Sales can dry up and writing gigs can disappear.

For those who want a sustainable side hustle with dependable recurring revenue, there’s a new model making noise: subscription commerce built around monthly boxes.

2015 Annual Review and Q4 Progress Report: What Was Awesome, What Sucked, and What’s Next

Last year I published my first annual review, and have been doing quarterly progress reports since then.

Overall, I felt happier in 2015 than I have in a long time. I think that’s the result of a lot of factors coming together, including lower stress, fun projects, and a growing comfort as to what’s “enough.”

This is my recap of what went down in Q4 and in 2015 overall, plus my wins and losses for the year and my top 10 articles and podcast episodes.

153: Zero to $20k a Month in a Year: 5 Ways to Completely Dominate Your Niche, with Jon Haws

We’ve heard of niche sites seeing success with AdSense or Amazon Associates income, or even with selling private advertising, but Jon Haws took a completely different approach.

Since last November, Jon has masterfully experimented with 5 different avenues and built up a huge email list. All told, these different channels — that didn’t even exist a year and a half ago — are earning more than $20,000 a month!

If you’re looking at a niche or authority business and need some new ideas on how to serve your audience, this is a can’t miss episode.

152: Finding Your Slight Edge

What separates the 5% of fulfilled, successful people from the 95% rest of the population? Author Jeff Olson argues it’s The Slight Edge.

Successful people have harnessed the power of relentless incrementalism, the daily practice of making progress toward their goals — even if imperceptible at the beginning.

Today is a brief solo show to discuss how you can find your slight edge in 2016 and beyond.

150: 5 Steps to Turn a Hobby Into a Business

Three years ago, Bryn and her business partner Brooke had each made less $500 from photography — far less than they’d spent on equipment. Fast forward to this year, and they shot more than a dozen weddings and booked top-line revenue in excess of $40,000.

Listen in to hear what happened in between.

Remember, every professional starts as an amateur, and there are parallels in this conversation I think will apply to any freelance service-based side hustle.

9 Free WordPress Plugins to Make Your Site Leaner, Meaner, and More Profitable

The universe of free plugins is one of the most important benefits of WordPress. If there’s some functionality you’re looking for, odds are someone else has already built it!

Now I’ve been called — and this is true — a bit of a plugin junkie in the past. And there is a dark side to all this delicious free software; installing too many plugins can slow down your site, break some functionality, or even put you at risk for security breaches.

Here are a few I think you should consider, organized by functional area.

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