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172: Case Study: Creating a $1k per Week Online Authority Business and a Service Business From Scratch

April 26, 2024May 5, 2016

Carey Green had spent the last 20 years as a pastor, before making the leap into entrepreneurship. As he studied to become a licensed mortgage broker, an idea took hold to put his study notes online.

Today Carey helps other aspiring mortgage brokers pass their certification exam, a test he says was the hardest he ever took. That business, which actually derives most of its traffic from YouTube, generates $1000 a week!

But Carey didn’t stop there.

Quora for Bloggers: How to Accelerate Your Authority, Audience Growth, and Traffic

May 1, 2024March 14, 2016

On December 7th, 2015, I started posting answers on Quora.com every day.

By the beginning of March — less than 3 months later — my answers had been viewed more than 500,000 times. This has more than doubled traffic to my blog, 10x’d my email sign-ups, and resulted in an increase in book sales.

This post explores my tactics for using Quora to re-purpose old content, accelerate your authority, and rapidly build an audience.

The Journey is the Destination

May 11, 2017November 2, 2015

As a kid, I wasn’t much into Star Trek, but I was fascinated by the idea of teleportation.

Beam me up!

It’s so elegantly efficient; I mean who wouldn’t want to skip all the transit time and instead just instantly arrive where you need to go?

I was all about the destination, and would have been happy skipping the journey entirely.

Are we there yet?

It’s taken me a long time to realize this, but there is no “there.”

The Truth About Online Business

October 15, 2018August 24, 2015

There’s a seldom-discussed truth about online business:

No one really knows what they’re doing.

It’s a practice, a process, a call-and-response experiment. Sometimes things work and sometimes they don’t. Sometimes blog posts get a great reaction and sometimes they’re met with crickets. Sure, there are systems and formulas and “best practices” to follow, but no one can guarantee success.

How to Re-Purpose and Syndicate Content Like a Boss

November 22, 2019September 8, 2014

Since side hustlers are pressed for time, one of the smartest things you can do is make the most out of everything you create.

This post will walk through how ONE project fueled:

A bestselling book on Amazon.
4 guest blog posts.
3 podcast guest appearances.
1 podcast episode on The Side Hustle Show.
An infographic.
A “featured” SlideShare presentation.
And this post, if you want to get really meta.

The Side Hustle Show: The Business Podcast You Can Actually Apply

April 18, 2024February 8, 2014

Tune in. Take Action. Make Money. Join 100,000+ listeners. Because Your 9-5 May Make You a Living, But Your 5-9 Makes You Alive! What’s Inside? The Side Hustle Show is a top-rated podcast featuring the ideas, actions, and results you need to start and grow a successful business. Put a little hustle in your earbuds … Read more

33 Books That Helped Shape My Entrepreneurial Education After Business School

September 3, 2022November 1, 2012

I’ve always enjoyed reading, and here are some of the most formative books I read after graduating from business school. If you’re looking for gift ideas for entrepreneurs, these might be worth a look! The 4-Hour Workweek The biggest takeaway from this book is the 80-20 rule: the principle that 80% of the work is done … Read more

Usually Hustling, Occasionally Social