There are a million and one ways to make money online, but they almost always come down to helping other people.

Today’s guest, Kat Norton aka Miss.Excel, has been doing plenty of that. She’s reaching hundreds of thousands of followers as a spreadsheet influencer — you didn’t know there was such a thing, did you?

Kat started on TikTok in June 2020 and already has over 734k followers, she later branched out onto Instagram and has already built a following of more than 573k followers there, too.

How does turning a passion into a profitable side hustle sound?

That’s exactly what this week’s guest, Luke Lorick of Tailgating-Challenge.com has done.

Luke took his passion for tailgating — the pre-game parking lot party variety, not the annoying driving habit variety, and turned that into a long-running and profitable online side hustle.

It wasn’t an overnight success. In fact, Luke says himself that “Overnight successes don’t happen overnight.”

Turning a passion into a 6-figure business is the goal of many entrepreneurs, and that’s what this week’s guest, Jennifer Sobel has done.

Jennifer has combined her lifelong passion for bellydancing with her skills in digital marketing to create TheBellyDanceSolution.com, one part of what’s become a 6-figure online business.

There are 3 big ideas in this episode that you may be able to use to improve your own sales funnel: