197: Prioritization, Elimination, Automation, and Delegation for Side Hustle Nation: A Productivity Roundtable

This week’s episode was something a little different as I was joined by three of my favorite productivity podcasters, Erik Fisher, Mike Vardy, and Paul Minors.

Combined they have more than 300 productivity-themed podcasts under their belts and represent 3 different countries!

Since getting the most out of our limited time is a ongoing struggle for side hustlers, I invited them on the show for a unique roundtable format to see what’s working today and what wisdom we can glean from their archives.

5 Simple Steps to Get More Clients Than You Can Handle

We know that the attorneys, window washers, and web designers who earn the most money aren’t necessarily the ones who do the best work. Those who earn the most are those who know how to sell their service.

Realize that selling is a huge part of your side hustle.

If you are nervous about selling, this exercise will help.

195: How Book Marketing Really Works: Tips from a 6-Figure Self-Published Author

Last month I compiled a killer round-up post with book launch and marketing tips from 25 authors, entrepreneurs, and leaders in the self-publishing space.

When I sent my weekly newsletter out about it, one subscriber replied and said something to the effect of, “That’s cute, but let me show you how it really works.”

As you might have guessed, that subscriber was this week’s guest, Adam Houge.

194: A 6-Figure Amazon FBA Business in 7 Months

“Find a hot trend and piggyback on it,” Toni Anderson told me.

And that’s exactly what she did in launching her ecommerce business last year in the jewelry niche. It’s not just generic jewelry, but jewelry designed to specifically ride on the “essential oils” trend.

Toni said 90% of her business comes through Amazon vs. her own storefront, but that she and her partner did $190k in sales in their first 7 months!

193: Getting Paid to Show Off Your City: How to Start a Tour Guide Side Hustle

On any given weekend in San Francisco, out of earshot from the barking harbor seals at Pier 39 and the clang of the cable cars, a small group of urban hikers are exploring the city from a different vantage point. For three hours, they walk, climb, and even slide their way through historic neighborhoods and scenic outlooks.

They’re led by Alexandra Kenin, or one of her carefully selected guides, and have paid $49 apiece for this unique travel experience. Alexandra runs UrbanHikerSF.com on the side from her day job as a content writer and editor.

More than 1000 people take her urban hikes each year, and she now oversees a team of 4-5 guides that can lead the hikes in her place.

The 30-Day Meditation Challenge: Am I 10% Happier?

In August I embarked on a personal challenge to develop a meditation habit. If I could do it every day for a month, maybe it would (finally) become a routine practice.

Inspiration for the challenge came from a conversation with Dan Harris, an Emmy award-winning journalist who discovered meditation as an effective way to calm the voices in his head.

Dan convinced me to give it another shot, citing scientific evidence that meditation has a whole host of benefits including lower blood pressure and increased focus. So I committed to meditating every day in August, and I recruited 47 side hustlers to join me for accountability.

192: Starting an Ecommerce Empire on Etsy

Kara Lamerato is a work-at-home-mom of 2, but runs a successful business in her spare time. Kara’s Vineyard Wedding supplies brides with wine-themed wedding decorations, and has shipped thousands of orders.

Kara started the business before having kids while she was still working full-time in private banking. The idea came from her own wedding and thinking there might be other brides out there looking for similar DIY-style items.

She put a listing up on Etsy, and a couple weeks later, she had her first order!

191: Reverse-Engineering a Bestselling Book Launch

Tom Morkes has worked on the book launches for a number of previous Side Hustle Show guests, including John Lee Dumas, Dan Norris, Taylor Pearson, and Neil Patel.

What I wanted to do in this conversation was reverse engineer some of the steps that go into producing, launching, and marketing a bestselling book, even you don’t have thousands of fans waiting for it.

And selfishly, I wanted to get some insight on what I could do to make my latest book project, Buy Buttons, hit the top of the charts. Tune in to hear Tom’s top tips from more than a dozen different bestselling launches.

190: How a Former Hairdresser Turned Her Side Hustle Into a 6-Figure Business, with Rachel Pedersen

Rachel Pedersen was using social media to bring customers to her hairdressing chair, but never really imagined it would turn into a full-time business of its own.

One of her hairdressing clients owned a popular restaurant chain, but was struggling with online marketing and social media. Rachel offered to help and the rest is history.

Today her little social media management side hustle is a 6-figure business and she has even built a training program to help other people follow in her footsteps.

189: Drop Shipping 101: How to Start an Online Store – Without Touching Any Inventory

Dropshipping is also a topic we haven’t really covered in depth in the past, but many listeners have been requesting to learn more about it.

I reached out to Anton Kraly, who’s one of the most successful people I know in this space. He’s been selling online for almost 10 years and he and his team have built out an impressive portfolio or drop ship stores.

Dropshipping is where you sell a product and the manufacturer or supplier ships it directly to your customer.

Usually Hustling, Occasionally Social

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