How to Start a Cookie Business: Building a Following for Homemade Products
This week I’m excited to share a unique side hustle that’s turning hobbies into profits, through what I’m calling “local” e-commerce.
This is a story of building a following for homemade or handmade products without shipping anything, without advertising, and without relying on 3rd party marketplaces like Amazon or Etsy for exposure.
We’re going to explore this through the lens of So Here’s the Dough — it’s a local cottage kitchen cookie operation run by a friend of mine here in Livermore, Jenn Fei.