275: The Tactical Triangle: How to Double your Business in 30 Days
It’s such an elegantly simple — yet powerful — way of looking at what really matters in your business.
Perry Marshall’s “Tactical Triangle” identifies the 3 primary levers in any business as Traffic, Conversion, and Economics.
And even more powerful, there’s an 80/20 Pareto Principle inside each of those. Start tweaking a few of the most important variables and you start to see some serious impact on your bottom line.

